How Do I Get More Leads?
Whatever your goals are, we’ll help you reach them. Find your best customers, get new leads, show up when prospects are shopping online, build your brand, and grow your business.
Check out these resources to help guide you on what actions to take to get more leads.
6 Types of Online Advertising for Your Business
As new technology continues to change how we use the internet, marketers continue to find new ways to reach their audiences. While there are many free ways to promote your business, paid advertising is often worth the investment. This post will go over 6 forms of online advertising to help you determine which one(s) are best for your business.
How to Advertise on Google
Google has created a platform that just about any business can benefit from, thanks to their intuitive AdWords software. In this article, we’re going to walk you through the necessary steps to start advertising on Google.
Introduction to Search Engine Marketing
Small business owners sometimes think that search engine marketing (SEM), also known as pay-per-click advertising (PPC), is not a lucrative option for them. This post will introduce you to the basics and benefits of search engine marketing (SEM).
7 Ways to Use Video in Your Marketing
If a picture is worth a thousand words, then video marketing will tell your customers all they need to know about your business. With a digital marketplace that is constantly clamoring for the attention of new customers, effective video marketing will help you stand out from the crowd.
The Benefits of Display Advertising
With its visual and targeting capabilities, display ads offer many benefits to a business, from visibility to brand awareness. This post goes over the basics of what display ads are and how they can benefit your business.
10 Email Marketing Ideas for Business
Email still proves to be one of the best marketing channels for reaching your target audience. With more emails being sent than ever before, you need to use innovative strategies and ideas to stand out. In this article, we cover 10 email marketing ideas that you can use to better reach your audience and get more leads.
Social Media Advertising Basics
How do you start advertising on social media without wasting your time and resources because you’ve got no clue where to start? We’ll help you out. Check out this breakdown of advertising on social media and tips for Facebook, Instagram, and Twitter.
Social Media Pocket Guide: Cheat Sheet to Social Media Marketing
Social media is a fun and inexpensive way to spread the word about your business, but most small business owners will agree that marketing on social media is time consuming. We’ve created this bite-sized guide to help you quickly identify the best content to post on social media and learn what you really need to do to generate leads on Facebook, Twitter, Instagram, and Pinterest.
6 Types of Online Advertising
Search Engine Ads
When a user performs a search using your keywords, your ad will appear at the top of the search results page, competing with other bidders for that spot. Search engines use factors like quality score and relevancy to determine which ad will appear.
Place your business in front of people where they spend most of their time: the web. By tracking current and past online behaviors, we can better deliver your messages to customers looking for products and services just like yours through custom, digital ads.
Reach your target market and expand your audience with Facebook Advertising campaigns designed to increase your website traffic, page likes, post engagement, or help you find new potential customers.
Strengthen engagement and grow your audience using Twitter ads. These ads allow you to promote content offers through users’ feeds, and give you options in terms of cost and results.
Instagram presents a nice opportunity to showcase design talent. Whether you choose to advertise through a single image, a carousel, or a video, an effective Instagram ad will immediately grab your reader, driving them to click (or tap, rather) through.
Retargeting ads appear for users who have already expressed interest in your business, whether by visiting your website, liking your Facebook page, or subscribing to your email list.